Description:
We are currently seeking a Social Media Marketing Specialist to join our team in a hybrid role. The successful candidate will be responsible for managing social media accounts, creating engaging content, and implementing strategies to enhance brand presence across various platforms.
Key Responsibilities:
- Develop and implement social media strategies tailored to the kids education industry to increase brand awareness and engagement.
- Create and schedule content for social media platforms, including Facebook, Instagram, TikTok, and LinkedIn, with a focus on promoting advertising and signage services.
- Monitor social media channels, respond to comments and messages, and engage with followers in the kids education community.
- Analyze social media performance metrics specific to the advertising and signage industry and adjust strategies accordingly to optimize results.
- Stay updated on industry trends and best practices in social media marketing for children education organisations.
Qualifications:
- Bachelors degree in BA or equivalent with a minimum 5 years of experience as a Social Media Specialist or similar role.
- Prior experience dealing with clients in GCC is highly preferred.
- Proficiency in Canva & Adobe Suite for content creation & editing.
- Experience in the education industry is required.
- Strong understanding of social media platforms and their respective audiences.
- Excellent written and verbal communication skills.
- Creative thinker with a passion for storytelling and content creation.
- Ability to work independently and collaboratively in a remote team environment.
- Experience with social media management tools and analytics platforms.