Social Media Expert

Description:

We are in search of an experienced Social Media Manager with a solid background in organic content creation. This individual will play a critical role in developing our online community. The ideal candidate will have a proven track record in increasing followers and engagement on social platforms, particularly Instagram, TikTok, and Twitter. They will need to employ their deep understanding of social media marketing, community building, organic content creation, and data analysis to work collaboratively with our team, driving our growth strategy.

What You’ll Do:

• Manage and oversee social media, digital project initiatives, and creative organic content marketing campaigns to drive audience growth.

• Show expertise in creating and executing strategies on key social media platforms, with an emphasis on video content creation and editing.

• Identify and evaluate innovations, cutting-edge technology, consumer trends, and new engagement models to enhance social growth and interaction with our AI fashion tool.

• Communicate digital marketing strategies and recommendations effectively in meetings and proposals.

• Track, analyze, and leverage campaign and social data, along with online consumer behavior, to optimize organic content marketing efforts and drive engagement.

• Have an in-depth understanding of emerging and established social platforms (especially Instagram, TikTok, and Twitter), as well as digital and social marketing best practices.

• Utilize a range of social media tools such as Brandwatch, CrowdTangle, Canvs, Tubular and others to derive insights and formulate growth strategies.

• Collaborate with the content production team to ideate, create, and edit compelling video content tailored to the nuances of each social media platform and the preferences of the audience.

Who You Are:

• A social media/digital marketing specialist with at least 5 years of experience, with a focus on organic content creation and audience growth.

• A self-starter with previous experience managing social media for brands, displaying an understanding of digital fashion trends and Gen Z preferences, and a knack for driving engagement and increasing followers.

• Demonstrated experience and understanding of the current marketing landscape, digital platforms, and trends in organic content creation.

• A thoughtful, organized, and results-oriented professional with a data-driven approach to growing social media audiences and engagement.

• Engaged and immersed in fashion and tech culture, with an understanding of its consumption across multiple channels by Gen Z audiences.

• You possess an influencer energy - comfortable being in front of camera, filming and editing TikToks/Reels, hopping on trends quickly

• Interest in/exposure to the world of Web3 would be an asset.