Description:
PSTD is seeking a highly creative and experienced Social Media Content Creator to join our dynamic team in DHA, Karachi. The ideal candidate should have a strong passion for digital content creation and a proven track record of producing engaging and high-quality social media content.
This role requires someone with 2-3 years of experience in social media content creation or a relevant field, with a strong portfolio showcasing their skills. The candidate must be able to develop compelling visuals, videos, and copy that align with the brand’s messaging and drive audience engagement.
Key Responsibilities:
- Create high-quality, engaging, and innovative content for various social media platforms.
- Develop and execute creative content strategies to enhance brand presence.
- Collaborate with the marketing team to align content with brand goals.
- Stay updated with social media trends and best practices to optimize content reach.
- Design visuals, write compelling captions, and create short-form video content.
- Analyze content performance metrics and suggest improvements for engagement.
- Ensure brand consistency across all digital channels.
Required Qualifications:
- 2-3 years of experience in social media content creation or a related field.
- Strong portfolio showcasing creative and engaging content.
- Proficiency in content creation tools (e.g., Canva, Adobe Suite, or similar).
- Excellent understanding of social media trends, algorithms, and engagement tactics.
- Strong writing and storytelling skills for crafting impactful captions and content.
- Ability to work in a fast-paced environment and meet deadlines.
Preferred Skills & Experience:
- Experience in video editing and motion graphics is a plus.
- Familiarity with paid social media advertising and analytics tools.
- Knowledge of brand positioning and audience engagement strategies.
- Experience working in digital marketing agencies or creative roles.