Seo & Digital Marketing Expert

Description:

This is a full-time off-site (Remote Work) role as a Tech Marketing and Growth Expert (SEO & Marketing Expert) for GulfGotTalents and GetContractors Startup Platform. As a Tech Marketing and Growth Expert, you will be responsible for driving growth through strategic SEO initiatives and compelling content creation.

Your day-to-day tasks will involve

Ø Keyword Research: Identifying keywords that potential customers use to search for relevant products.

Ø On-Page SEO: Optimizing individual web pages to rank higher and earn more relevant traffic. This includes meta tags, headers, content, and internal linking.

Ø Technical SEO: Addressing the technical aspects of a website such as site speed, mobile optimization, crawl errors, and XML sitemaps.

Ø Content Optimization: Ensuring that content is optimized for search engines and provides value to users. This includes keyword integration, readability, and relevance.

Ø Link Building: Developing strategies to acquire high-quality backlinks to improve domain authority and search engine rankings.

Ø Analytics and Reporting: Using tools like Google Analytics and Google Search Console to monitor website performance, track metrics, and generate reports.

Ø Competitor Analysis: Researching competitors' SEO strategies and performance to identify opportunities and threats.

Ø Local SEO: Optimizing for local search results, managing local business listings, and ensuring consistency of NAP (Name, Address, Phone number) information.

Ø SEO Strategy Development: Creating and executing a comprehensive SEO strategy tailored to the business’s goals and target audience.

Ø Keeping Up with Trends: Staying updated on the latest SEO trends, algorithm updates, and industry changes.

Ø Content Marketing: Developing and managing content strategies to engage audiences, including blogs, videos, infographics, and other forms of content.

Ø Social Media Management: Managing social media accounts, creating content, running ad campaigns, and engaging with followers.

Qualifications:

Ø SEO Tools: Proficiency with SEO tools like Google Analytics, Google Search Console, SEMrush, Ahrefs, Moz, Screaming Frog, etc.

Ø Technical SEO: Knowledge of technical aspects like site speed optimization, mobile SEO, and understanding of HTML and CSS.

Ø Keyword Research: Ability to conduct thorough keyword research and analysis.

Ø On-Page SEO: Understanding of on-page elements like meta tags, headers, and content optimization.

Ø Content Strategy: Ability to create and optimize content for SEO.

Ø Link Building: Experience with acquiring high-quality backlinks and understanding link building strategies.

Ø Data Analysis: Skills in analyzing SEO performance and making data-driven decisions.