Description:
We are seeking a talented and experienced SEO Specialist (based in Karachi) to join our dynamic team. The ideal candidate will have a passion for search engine optimization and a proven track record of implementing successful SEO strategies to improve website visibility and drive organic traffic. As a Mid-Level SEO Specialist, you will be responsible for optimizing our clients' websites, conducting keyword research, analyzing website performance metrics, and implementing on-page, off-page, and technical SEO techniques.
Responsibilities:
- Conduct keyword research to identify relevant and high-performing keywords for client websites.
- Optimize website content, meta tags, and other on-page elements to improve search engine rankings.
- Develop and implement off-page SEO strategies, including link-building and content outreach.
- Monitor and analyze website performance metrics using tools such as Google Analytics and Google Search Console.
- Identify opportunities for improvement and optimization of website content and structure.
- Stay up-to-date with the latest trends and best practices in SEO and search engine algorithms.
- Collaborate with cross-functional teams, including content writers, developers, and designers, to implement SEO recommendations and strategies.
- Prepare and present SEO performance reports to clients, highlighting key metrics and achievements.
Requirements:
- Bachelor's degree in Marketing, Communications, Computer Science, or a related field.
- Minimum of 3-4 years of experience in SEO, preferably in an agency setting.
- Proven track record of improving website rankings and driving organic traffic through SEO strategies.
- Proficiency in SEO tools such as SEMrush, Moz, Ahrefs, and Google Analytics.
- Strong analytical skills and the ability to interpret data to make informed decisions.
- Excellent communication and interpersonal skills, with the ability to collaborate effectively with cross-functional teams and clients.
- Detail-oriented and highly organized, with the ability to manage multiple projects simultaneously.