Search Engine Optimization Specialist

Description:

1. Develop and execute effective SEO strategies to increase organic traffic and improve search engine rankings.
2. Conduct keyword research to identify high-value, relevant keywords for website optimization.
3. Optimize website content for target keywords and user intent, including landing pages, blog posts, and product pages.
4. Perform on-page optimization, including meta tag creation, header tag optimization, URL structuring, and internal linking.
5. Stay updated with the latest SEO trends, algorithm changes, and industry developments to make sure that you're doing great in search engine performance.
6. Monitor and analyze website performance using SEO tools and platforms like Google Analytics, Google Search Console, and SEO auditing tools.
7. Conduct regular website audits to identify technical SEO issues, crawl errors, and opportunities for improvement.
8. Collaborate with the content team to develop and optimize content strategies for improved search visibility and user engagement.
9. Implement link-building strategies and acquire high-quality backlinks from authoritative websites.
10. Stay abreast of competitors' SEO activities and develop strategies to outrank them.
11. Provide SEO recommendations for website structure, user experience, and site speed optimization.
12. Track and report on key SEO metrics, such as organic traffic, keyword rankings, conversion rates, and ROI.
13. Collaborate with cross-functional teams, including developers, designers, and marketers, to ensure SEO best practices are implemented throughout the organization.
14. Stay informed about industry trends and emerging SEO technologies to identify new growth opportunities proactively.