Search Engine Optimization Specialist

Description:

Summary Of Requirements:

• This role requires a deep level of knowledge of SEO, which includes overall SEO fundamentals, Local SEO, WordPress, On-Page SEO, and Technical SEO
• Work with Web Production, Digital Marketing Team, and Web Content teams to implement on-page optimizations
• Set up dashboards and reports to track overall SEO performance and project-based initiative
• Stay up to date on industry trends and keep the internal team informed of risks and opportunities that will impact the SEO program
• Creating detailed monthly progress reports
• Doing competitive analysis to benchmark current SEO performance against competitors and devise strategies to surpass competitors
• Manage SEO-related assets, tools/platforms, including Google Business Profiles, Google Search Console, Google Analytics, Google Keyword Planner, Ahrefs, etc

Who are we looking for?

• Good critical thinking and problem-solving skills
• Knowledge of Local SEO, technical SEO, and search engine ranking factors
• Thorough knowledge of Ahrefs, BrightLocal, Google Analytics, Google Keyword Planner, and Google Search Console