Search Engine Optimization Specialist

• 3

Description:

• program in HTML, CSS and JavaScript to ensure the site is accessible and easy to follow and for increased interaction with visitors - this may involve working on video and PDFs
• make technical recommendations to developers
• constantly check search terms, rankings and analytics to monitor performance of client websites and make recommendations for improvement
• engage with other businesses (affiliates) over link-building opportunities, to bring in paid commission for driving customers to their websites
• employ user experience (UX) and conversion rate optimisation methods to turn visitors into more active users and to help improve website performance
• drive targeted and loyal traffic to a website by community building
• use social media to distribute content and encourage more external sites to link to your content - giving you more authority
• develop and integrate content marketing strategies
• monitor the algorithms set by the search engines to keep up to date with changes.
• App Store Optimization.