Description:
Al-Burraq Technologies is seeking a highly motivated and results-driven SEO Executive to join our dynamic team. The ideal candidate will have a passion for digital marketing, a strong understanding of search engine optimization techniques, and a proven track record of improving website rankings and organic traffic.
Responsibilities:
Keyword Research:
- Conduct comprehensive keyword research to identify opportunities for improving organic search rankings.
- Analyze and select relevant keywords to target based on search volume, competition, and relevance.
On-Page Optimization:
- Optimize website content, meta tags, and other on-page elements to enhance search engine visibility.
- Collaborate with content creators to ensure SEO best practices are implemented in new content.
Off-Page Optimization:
- Develop and execute effective link-building strategies to increase the website's authority.
- Monitor and analyze backlink profiles, disavow toxic links, and identify opportunities for quality link acquisition.
Technical SEO:
- Conduct website audits to identify and address technical issues affecting SEO performance.
- Collaborate with the development team to implement technical SEO recommendations.
Reporting and Analysis:
- Generate regular reports on key SEO metrics, such as organic traffic, keyword rankings, and conversion rates.
- Analyze data to identify trends, opportunities, and areas for improvement.
Stay Updated:
- Stay current with industry trends, algorithm updates, and emerging SEO best practices.
- Proactively implement changes to strategies based on search engine algorithm updates.
Qualifications:
- Bachelor's degree in Marketing, Business, or related field.
- Proven experience as an SEO Executive or similar role.
- SEO Certification from well recognized institute like Coursera, Udemy etc.
- In-depth knowledge of search engine algorithms and ranking factors.
- Familiarity with SEO tools and analytics platforms.
- Strong analytical and problem-solving skills.
- Excellent communication and collaboration abilities.
- Up-to-date with the latest trends and best practices in SEO.