Description:
We are looking for a dynamic Personal Content Strategist with expertise in Twitter, LinkedIn, and podcasts to elevate our personal brands and enhance our presence on these platforms. The ideal candidate will have a proven track record in public relations, content strategy for leading influencers, and a deep understanding of digital media landscapes. This role requires a strategic thinker who can create and implement comprehensive content strategies that engage audiences, build followers, and position our brands as leaders in our respective fields.
Responsibilities
- Content Strategy Development: Craft and execute a tailored content strategy for Twitter, LinkedIn, and podcasts that aligns with our personal brand goals and audience interests.
- Brand Messaging: Ensure consistent and impactful brand messaging across all platforms, highlighting our unique value propositions and expertise.
- Audience Engagement: Develop and implement tactics to increase engagement, followers, and interactions, leveraging analytics to refine strategies continually.
- Content Creation and Curation: Oversee the creation and curation of compelling content, including tweets, LinkedIn posts, and podcast episodes, that resonates with our target audience.
- Performance Analysis: Monitor and analyze platform performance metrics to gauge the effectiveness of content strategies, making data-driven adjustments as needed.
- PR and Influencer Collaboration: Utilize proven PR strategies and collaborate with other influencers and thought leaders to expand our reach and enhance our brand reputation.
- Project Management: Manage content calendars, scheduling, and publishing across platforms, ensuring a steady stream of high-quality content.
- Trend Monitoring: Stay ahead of digital media trends, platform updates, and best practices in content marketing to keep our strategies innovative and effective.
Requirements
- Proven experience as a Content Strategist, Social Media Manager, or similar role with a focus on personal branding, preferably for high-profile individuals or leading influencers.
- Strong track record of developing and executing successful content strategies on Twitter, LinkedIn, and podcasts, with tangible results in brand growth and engagement.
- Excellent understanding of digital marketing principles, SEO, and social media analytics.
- Exceptional writing, editing, and verbal communication skills, with the ability to craft messages that attract and engage.
- Creativity and strategic thinking, with the capacity to produce innovative content ideas that align with brand goals and audience preferences.
- Strong project management skills, with meticulous attention to detail and the ability to manage multiple priorities effectively.
- Bachelor’s degree in Marketing, Communications, Journalism, or a related field.