Online Marketer

Description:

Responsibilities:

• Develop and execute a comprehensive remote digital marketing strategy that aligns with our brand's positioning.
• Manage digital marketing channels (Instagram, Facebook, TikTok, Google Ads) to drive engagement, traffic, and conversions.
• Design and execute paid media campaigns that specifically target affluent consumers, maximizing ROI.
• Lead influencer marketing strategies, focusing on partnerships with luxury-focused influencers.
• Regularly analyze performance data and adjust campaigns to optimize results.
• Collaborate with the creative team to ensure consistency in the brand's luxury appeal across all digital platforms.
• Stay current on trends in digital marketing and luxury fashion to keep campaigns innovative and fresh.
• Explore collaboration opportunities with other luxury brands, influencers, and media.

Requirements:

• 3+ years of experience in digital marketing, specifically with luxury brands or high-end fashion.
• In-depth knowledge of the digital marketing landscape, including social media, paid advertising, and influencer marketing.
• Proven ability to engage and convert high-net-worth individuals through tailored marketing strategies.
• Proficiency with marketing tools (Google Analytics, Facebook Ads Manager, Shopify, etc.).
• Strong analytical and communication skills.
• Ability to work independently in a remote setting, with high levels of initiative and creativity.