Media Buyer

Description:

As a Media Buyer, you will be instrumental in developing and executing comprehensive advertisement strategies across Meta, and Google platforms. The successful candidate will bring a wealth of experience in optimizing campaigns for diverse target audiences, driving engagement, as well as achieving measurable business objectives. (Meta and Google Ads)

Key Responsibilities:

-Develop and implement robust advertisement strategies for Meta, and Google advertising platforms.

-Conduct thorough market research to identify target audiences, industry trends, and competitive landscapes.

-Create, manage, and optimize advertising campaigns, including budget allocation, bid strategy, and audience targeting.

-Monitor and analyze key performance indicators (KPIs), providing regular reports and actionable insights for continuous improvement.

-Collaborate closely with the creative team to align ad creatives with campaign objectives and audience preferences.

-Stay inline with industry trends, algorithm changes, and emerging features to ensure a competitive edge in digital advertising.

-Plan, create and manage multiple social media strategies and content to stay ahead of the game.

Requirements:

-Bachelor's degree in any field.

-Proven experience in media buying for Meta, and Google platforms. (1 year experience, intermediate).

-In-depth knowledge of advertising platforms, algorithms, and best practices.

-Strong analytical skills with the ability to interpret data and optimize campaigns accordingly.

-Detail-oriented, organized, and capable of managing multiple campaigns simultaneously.

-Certifications in Meta Blueprint, and Google Ads are a plus.