Description:
As a Marketo Developer with the technology team, you will be responsible for developing & providing support across a variety of products within S&P Global. Together, you will build scalable and robust solutions using AGILE development methodologies with a focus on high availability to end users. You will be participating in the software development process (SDLC).
The Impact
We focus primarily developing, enhancing, and delivering required pieces of information & functionality to internal & external clients in all client facing applications. You will have a highly visible role where even small changes have very wide impact.
What’s in it for you?
Opportunities for innovation and learning new state of the art technologies
To work in pure agile & scrum methodology
Opportunity to work with a team responsible for the architecture, design and development of enterprise domain of our products.
Responsibilities
- Configuration on technical needs of Marketo tool and third-party integrations
- Manage the Marketo integrations and API integrations with Salesforce to ensure effectively leads are processing
- Help in documenting integrations, and the system connected ecosystem is up to date with ongoing process enhancements
- Building email and landing page templates in content builder and Velocity Scripting
- Working closely with the strategy team to understand requirements and technical specifications for fast delivery
- Building and testing user journeys
- Creating in-depth test plans to make sure all possible scenarios are tested properly before deployment
- Understanding the end-to-end experience of emails and forms/landing pages from creation to deployment and reporting
- Being the liaison in troubleshooting a myriad of data or technical challenges
- Working with vendor, development teams and the business to find resolutions.
- Lead & Coordinate with QA, UAT and Go-Live Activities
What We’re Looking For
- The ideal candidate will have experience on the development side of Marketo technical work required in the Marketo Database, Marketing Activities, Design Studio, activities, and other API integrations.
- Candidate must have hands-on experience with JSON as Marketo Developer work involves either accessing Marketo API or Webhooks and connecting other tools and systems within our Marketing Technology ecosystem.
- Ability to pick up on new technologies and tackle challenges quickly is a must. The candidate will work with a global team.
- Understanding of Software Development Lifecycle (SDLC)
- Strong SQL Skills
- Willing to work in Eastern Standard Time zone (Nightshift)
Basic Qualifications
- Minimum 3-5 years of experience with hands-on development in marketing automation tools like Marketo and Salesforce.
- Marketo technical certification or equal level of expertise.
- Assist in managing project exports, detailed data analysis and integration API calls
- Stay on top of marketing automation developments, industry trends and best practices particularly in relation to demand generation and optimized integration performance.
- Identify how new features and functionality within Marketo can be leveraged internally and by clients to continuously enhance campaign performance and automated integration processes.
- Work with IT and other teams on how to best configure Marketo with SFDC as well as other third-party integrations
- Ability to articulate demand generation, nurturing and scoring principles to all levels of expertise and integrate this data seamlessly in Marketing Technology ecosystem
- Ability to create, execute and troubleshoot complex programs and integrations
- Able to work on Excel, HTML, Marketo API, CSS, and JavaScript
- Detail oriented, self-starter who can multi-task well in a fast-paced, growth driven environment.
- Experience with results-oriented marketing technology with proven history in optimizing results.
- Ability to continuously learn and develop new skills to maintain technical currency
- Strong problem solving, critical thinking, troubleshooting, and analytical skills to set up and interpret logic, data, and rule relationships
- Excellent verbal and written communication skills
- Demonstrated listening, analytical, organizational, and time management skills
- Demonstrated ability to work independently and cross-functionally, including in high-pressure situations
- Recommends development and configuration strategies received minimal guidance Uses subject-matter expertise to advise others