Description:
Do you love to collaborate & provide solutions? This team comes together across eight different locations every single day to craft enterprise grade applications that serve a large customer base with growing demand and usage. You will use a wide range of technologies and cultivate a collaborative environment with other internal teams.
The Role
As a Marketo Developer with the technology team, you will be responsible for developing & providing support across a variety of products within S&P Global. Together, you will build scalable and robust solutions using AGILE development methodologies with a focus on high availability to end users. You will be participating in the software development process (SDLC).
The Impact
We focus primarily developing, enhancing, and delivering required pieces of information & functionality to internal & external clients in all client facing applications. You will have a highly visible role where even small changes have very wide impact.
Responsibilities
- Configuration on technical needs of Marketo tool and third-party integrations
- Manage the Marketo integrations and API integrations with Salesforce to ensure effectively leads are processing
- Help in documenting integrations, and the system connected ecosystem is up to date with ongoing process enhancements
- Building email and landing page templates in content builder and Velocity Scripting
- Working closely with the strategy team to understand requirements and technical specifications for fast delivery
- Building and testing user journeys
- Creating in-depth test plans to make sure all possible scenarios are tested properly before deployment
- Understanding the end-to-end experience of emails and forms/landing pages from creation to deployment and reporting
- Being the liaison in troubleshooting a myriad of data or technical challenges
- Working with vendor, development teams and the business to find resolutions.
- Lead & Coordinate with QA, UAT and Go-Live Activities
What We’re Looking For
- The ideal candidate will have experience on the development side of Marketo technical work required in the Marketo Database, Marketing Activities, Design Studio, activities, and other API integrations.
- Candidate must have hands-on experience with JSON as Marketo Developer work involves either accessing Marketo API or Webhooks and connecting other tools and systems within our Marketing Technology ecosystem.
- Ability to pick up on new technologies and tackle challenges quickly is a must. The candidate will work with a global team.
- Understanding of Software Development Lifecycle (SDLC)
- Strong SQL Skills
- Willing to work in Eastern Standard Time zone (Nightshift)
Basic Qualifications
- Minimum 3-5 years of experience with hands-on development in marketing automation tools like Marketo and Salesforce.
- Marketo technical certification or equal level of expertise.
- Assist in managing project exports, detailed data analysis and integration API calls
- Stay on top of marketing automation developments, industry trends and best practices particularly in relation to demand generation and optimized integration performance.
- Identify how new features and functionality within Marketo can be leveraged internally and by clients to continuously enhance campaign performance and automated integration processes.
- Work with IT and other teams on how to best configure Marketo with SFDC as well as other third-party integrations
- Ability to articulate demand generation, nurturing and scoring principles to all levels of expertise and integrate this data seamlessly in Marketing Technology ecosystem
- Ability to create, execute and troubleshoot complex programs and integrations
- Able to work on Excel, HTML, Marketo API, CSS, and JavaScript
- Detail oriented, self-starter who can multi-task well in a fast-paced, growth driven environment.
- Experience with results-oriented marketing technology with proven history in optimizing results.
- Ability to continuously learn and develop new skills to maintain technical currency
- Strong problem solving, critical thinking, troubleshooting, and analytical skills to set up and interpret logic, data, and rule relationships
- Excellent verbal and written communication skills
- Demonstrated listening, analytical, organizational, and time management skills
- Demonstrated ability to work independently and cross-functionally, including in high-pressure situations
- Recommends development and configuration strategies received minimal guidance Uses subject-matter expertise to advise others