Marketing Specialist

Description:

We’re looking for a Marketing Specialist with expertise in Google Ads, PPC campaigns, and digital marketing strategies. If you have a proven track record of running successful ad campaigns, driving conversions, and optimizing ROI, we want you on our team!

Key Responsibilities

✅ Plan, execute, and optimize Google Ads (Search, Display, Shopping, YouTube) & PPC campaigns

✅ Conduct keyword research, audience targeting, and A/B testing

✅ Monitor campaign performance and adjust strategies to maximize ROI

✅ Create ad copies, landing pages, and conversion-focused content

✅ Manage budgets effectively to ensure cost efficiency

✅ Analyze campaign data and generate performance reports

✅ Stay updated on digital marketing trends and Google algorithm updates

Requirements

✔️ 2+ years of experience in Google Ads & PPC campaign management

✔️ Strong knowledge of SEO, SEM, and digital marketing strategies

✔️ Hands-on experience with Google Analytics, Google Tag Manager, and other tracking tools

✔️ Ability to create high-converting ad copies and landing pages

✔️ Data-driven mindset with a passion for optimization

✔️ Google Ads Certification (preferred but not required)