Marketing Specialist

Description:

Collaborate with the marketing team to create and implement innovative marketing campaigns and strategies across various channels (online and offline).

Conduct market research and analyze customer insights to identify target markets, consumer behavior, and competitive landscape.

Develop and manage digital marketing initiatives, including email marketing, social media marketing, content creation, and search engine optimization (SEO).

Monitor and analyze marketing campaign performance, making data-driven recommendations for optimization and improvement.

Coordinate and oversee the production of marketing materials, ensuring brand consistency and quality.

Collaborate with internal teams (sales, product development) to align marketing strategies with overall business objectives.

Stay up-to-date with industry trends and emerging marketing technologies, providing insights and recommendations for continuous improvement.