Marketing And Business Development Lead

Description:

We are seeking a dynamic and results-driven “Marketing and Business Development Lead” to take charge of our marketing initiatives. As the Marketing Lead, you will be responsible for developing and executing marketing campaigns that enhance brand awareness and drive lead generation. You will leverage your expertise in digital marketing, social media strategies, and cold outreach to expand our market reach.

Key Responsibilities:

•⁠ ⁠Develop and implement comprehensive marketing strategies to drive brand awareness and lead generation.

•⁠ ⁠Manage and execute digital marketing campaigns, including SEO, social media, email marketing, and paid advertising.

•⁠ ⁠Oversee content creation, ensuring alignment with the company’s brand and business objectives.

•⁠ ⁠Utilize data-driven insights to optimize marketing performance and maximize ROI.

•⁠ ⁠Lead cold outreach campaigns to generate potential business opportunities.

•⁠ ⁠Collaborate with cross-functional teams to ensure consistent messaging and branding.

•⁠ ⁠Monitor and analyze key performance metrics, adjusting strategies accordingly.

•⁠ ⁠Stay up-to-date with industry trends and emerging marketing technologies.

Requirements:

•⁠ ⁠3-5 years of experience in marketing, preferably in the technology or enterprise solutions sector.

•⁠ ⁠Proven track record in executing successful digital marketing campaigns.

•⁠ ⁠Strong expertise in SEO, social media marketing, and cold outreach campaigns.

•⁠ ⁠Excellent communication, analytical, and project management skills.

•⁠ ⁠Ability to work independently while collaborating effectively with internal teams.

•⁠ ⁠Familiarity with marketing automation tools, analytics platforms, and CRM systems.