Influencer Marketing Manager

Description:

We are searching for an enthusiastic and strategic Influencer Marketing Manager who is passionate about the influencer marketing industry. The ideal candidate will have a creative flair for developing impactful influencer marketing plans, a strong network of influencers, and the ability to engage with senior leaders at client organizations. This role requires exceptional presentation skills, the ability to negotiate effectively with influencers, and a talent for relationship management. With 3-4 years of solid experience in influencer marketing, you will lead our efforts in harnessing the power of influencers to create successful digital PR campaigns for our multinational and local clients.

Key Responsibilities:

Influencer Marketing Strategy:
 

• Strategic Planning: Develop innovative influencer marketing strategies tailored to the specific needs and goals of our clients.
• Influencer Selection: Identify and engage with a diverse range of influencers, including celebrities, macro, micro, and nano influencers, to maximize campaign impact.
• Campaign Development: Create result-oriented influencer marketing plans that align with client objectives and leverage the right digital platforms.
   

Client Engagement and Presentations:
 

• Client Relations: Engage with senior leaders at client organizations to understand their needs and impress them with your industry knowledge and expertise.
• Pitch Presentations: Develop compelling influencer marketing pitches that showcase your understanding of the fast-changing influencer marketing landscape.
   

Influencer Network and Negotiation:
 

• Influencer Network: Leverage your strong network and connections within the influencer ecosystem to identify and collaborate with the most suitable influencers.
• Negotiation Skills: Negotiate favorable terms and pricing with influencers while delivering value to our clients.
   

Relationship Management:
 

• Client Satisfaction: Oversee influencer campaigns, ensuring high-quality work and exceeding client expectations.
• Influencer Relationship: Manage relationships with influencers, inspiring them to deliver outstanding content and results.

Must have a strong understanding of various Influencer Marketing Tools and how AI is playing a key role in redefining influencer marketing industry. Should be able to lead our company’s efforts in embracing some of these available technologies to serve our clients effectively and efficiently.

Qualifications:
 

• Bachelor’s degree in marketing, Communications, or a related field.
• 3-4 years of proven experience in influencer marketing, with a deep understanding of the industry.
• Excellent strategic thinking and creative abilities.
• Strong network and connections with influencers across different categories.
• Exceptional negotiation and relationship management skills.
• Outstanding written and verbal communication skills.
• Ability to handle challenging situations with influencers.
• Inspirational leadership and team management skills.