Growth Marketing Manager

Description:

We are seeking a dynamic and data-driven Growth Marketing Manager to lead and execute growth marketing strategies. This is a full-time remote role, offering the flexibility to work from anywhere while collaborating closely with cross-functional teams to drive marketing performance and customer acquisition.

As a Growth Marketing Manager, you will be responsible for analyzing marketing data, managing key growth projects, and utilizing advanced web analytics and marketing automation tools to optimize campaigns and improve ROI.

Key Responsibilities:

✅ Develop and implement comprehensive growth marketing strategies across multiple channels.
✅ Analyze and interpret marketing data to identify trends, measure performance, and provide actionable insights.
✅ Oversee project management for growth initiatives, ensuring timelines, budgets, and deliverables are met.
✅ Utilize web analytics tools (Google Analytics, etc.) to track performance and user behavior across digital channels.
✅ Set up and optimize marketing automation workflows to improve lead nurturing and conversion.
✅ Collaborate with content, design, and product teams to enhance campaign effectiveness.
✅ Manage SEO/SEM, content marketing, and social media marketing efforts to boost organic and paid acquisition.
✅ Continuously test and optimize campaigns using A/B testing, funnel analysis, and performance tracking.
✅ Stay up to date with industry trends and emerging growth tactics to keep strategies innovative and competitive.

Required Qualifications:

✔ Proven experience in Growth Marketing and Marketing Analytics.
✔ Strong Project Management skills to coordinate and oversee multiple projects simultaneously.
✔ Proficiency in Web Analytics tools (Google Analytics, Hotjar, etc.) and Marketing Automation platforms (HubSpot, Marketo, etc.).
✔ Hands-on experience with SEO/SEM, content marketing, and social media marketing.
✔ Analytical mindset with strong problem-solving skills.
✔ Excellent communication and collaboration abilities to work effectively across remote teams.
✔ Bachelor’s degree in Marketing, Business, or a related field.
✔ Certifications in marketing analytics or project management are a plus.