Description:
Are you a Full-Stack Digital Marketing Expert who loves creating and executing digital marketing campaigns that drive results? Do you want to join a dynamic team of marketing professionals who are passionate about growing a successful company? If so, we have the perfect opportunity for you!
We are looking for a Full-Stack Digital Marketing Expert to develop and implement comprehensive digital marketing strategies that align with our business goals. You will be responsible for managing all aspects of our digital marketing efforts, from planning and execution to measurement and analysis. You will use your creativity, analytical skills, and technical expertise to create engaging and effective digital marketing campaigns that reach and convert our target audiences.
Responsibilities:
- Develop and implement a comprehensive digital marketing strategy that aligns with the overall business goals
- Manage and execute all aspects of digital marketing campaigns, from planning and execution to measurement and analysis
- Create and manage engaging social media content that resonates with target audiences, using tools like Hootsuite, Sprout Social, and Buffer
- Develop and implement effective content marketing strategies that attract and engage potential customers, using tools like WordPress, Elementor, and Adobe XD for web design, Unsplash, Pexels, and Pixabay for stock images, and Adobe Creative Suite for video and visual content creation and editing
- Optimize websites and content for search engines to improve organic search rankings, using tools like SEMrush, Ahrefs, and Moz
- Manage and optimize PPC campaigns to generate leads and sales, using tools like Meta Ads, Google Ads, Bing Ads, and LinkedIn Ads
- Develop and execute email marketing campaigns that nurture leads and drive conversions, using tools like MailChimp, Constant Contact, and Active Campaign
- Implement and manage marketing automation tools and processes to improve marketing efficiency, using tools like Marketo, HubSpot, and Pardot
- Track and analyze digital marketing performance data to identify areas for improvement, using tools like Google Analytics, Adobe Analytics, and Tableau
- Develop and implement data-driven recommendations to optimize digital marketing results
- Stay up-to-date with the latest digital marketing trends and technologies
Qualifications:
- Bachelor’s degree in Marketing, Digital Marketing, or a related field
- 2+ years of proven experience in digital marketing
- Proven track record of success in developing and executing digital marketing strategies
- Strong understanding of all aspects of digital marketing, including social media, content marketing, SEO, PPC, email marketing, and marketing automation
- Excellent communication, presentation, and writing skills
- Ability to work independently and as part of a team
- Strong analytical and problem-solving skills
- Passion for digital marketing and a desire to stay up-to-date with the latest trends
- Proficient in digital marketing tools and technologies
- Ability to create and edit content/graphics/visuals
- Experience with project management methodologies