Description:
Are you ready to embark on a journey where your passion for email marketing meets the dynamic world of IT sales? At CrecenTech Systems Private Limited, we believe in the power of innovation, and we're seeking an Email Marketing Executive to join our trailblazing team.
Key Responsibilities:
- Develop visionary email marketing strategies that seamlessly align with our overarching marketing objectives.
- Plan and execute campaigns that captivate our target audience, sparking unparalleled engagement.
- Design and craft visually arresting content for lead generation and promotional emails.
- Collaborate with our design and content teams to ensure every email reflects the essence of our brand.
- Implement audience segmentation strategies, delivering personalized content that resonates with specific demographics and behaviors.
- Ensure our messages reach the right audience, fostering meaningful connections.
- Set up marketing automation workflows for lead nurturing and customer engagement, transforming prospects into advocates.
- Implement automated responses and triggered emails, tailoring our communication based on user actions.
- Monitor and analyze KPIs for email campaigns, providing valuable insights that drive continuous improvement.
- Generate comprehensive reports on campaign effectiveness, offering recommendations for optimization.
- Incorporate personalization strategies, elevating the relevance and impact of our emails.
- Utilize customer data to customize content, enhancing the overall user experience.
- Stay ahead of the curve by keeping abreast of industry trends, best practices, and emerging technologies in email marketing.
- Introduce innovative approaches to ensure CrecenTech remains at the forefront of the competition.
Qualifications:
- 2-3 years of proven experience in IT sales or the B2B industry.
- Bachelor’s degree in Business & IT or BSCS.
- Proficient knowledge of CRMs and Campaign Tools.