Description:
JC BUCKMAN is looking for a talented and analytical E-Commerce Specialist to join our team. The ideal candidate will have 3-5 years of experience in e-commerce, with a strong in-depth knowledge in online advertising, hands-on SEO, and social media marketing. This position requires a results-driven individual who can use their technical expertise to enhance our online presence, drive sales, and optimize our e-commerce operations.
Key Responsibilities:
- Digital Advertising Specialist: Develop and execute online advertising campaigns, including Google Ads, social media advertising, and other digital marketing channels, to drive traffic and increase sales.
- SEO Expertise: Optimize our website for search engines to improve organic rankings, increase visibility, and drive organic traffic.
- Social Media Marketing (SMM): Manage and enhance our social media presence to engage with the audience, increase brand awareness, and promote products effectively.
- Analyse Performance: Monitor and analyze website traffic and performance metrics using tools like Google Analytics, and use data-driven insights to make improvements.
- E-commerce Operations: Assist in managing and maintaining the e-commerce platform, ensuring product listings, pricing, and inventory are accurate and up-to-date.
- Content Strategy: Collaborate with the content team to develop high-quality product descriptions, blog posts, and other content to improve user experience and SEO.
- Competitor Analysis: Stay up-to-date with industry trends and competitor activities to identify opportunities and threats in the e-commerce landscape.
- Technical Skills: Utilize technical skills to improve website performance, troubleshoot issues, and enhance user experience.
Qualifications:
- Bachelor's degree in Marketing, Business, or a related field preferred.
- 3-5 years of experience in e-commerce, digital marketing, or related roles.
- In-depth knowledge of online advertising, including Google Ads, Facebook Ads, and other digital advertising platforms.
- Proficiency in SEO best practices and tools.
- Strong understanding of social media platforms and social media marketing strategies.
- Analytical mindset with the ability to use data to drive decisions and make continuous improvements.
- Technical proficiency in e-commerce platforms and web technologies.
- Excellent communication and teamwork skills.
- Results-oriented with a track record of achieving e-commerce sales targets.