Description:
We are looking for a talented Google Ads and SEO Specialist with Google Certifications to join our team. The ideal candidate will have 2+ years of experience in both paid and organic search marketing, and will have Google certifications in Google Ads and SEO. They should have a strong understanding of Google Ads and SEO best practices, and be able to manage and optimize campaigns to achieve desired results.
Responsibilities
- Develop, execute, and optimize Google Ads campaigns across various platforms (Google Search, Display, Video) to meet clients' objectives.
- Conduct thorough keyword research, ad copywriting, and A/B testing to drive continuous campaign improvements.
- Monitor and analyze campaign performance, generating actionable insights to refine strategies and achieve KPIs.
- Collaborate with the team to craft and implement effective SEO strategies, including on-page and off-page optimization.
- Perform technical SEO audits, identify areas for improvement, and implement SEO best practices.
- Keep up-to-date with industry trends and Google algorithm updates to ensure the highest level of expertise in both Google Ads and SEO.
- Tracking, measuring, and reporting the performance of campaigns to clientsdd
Qualifications
- Advanced Google Ads Certifications (Google Ads Search Certification, Google Ads Display Certification, Google Ads Video Certification).
- 2+ years of experience in creating and managing successful Google Ads campaigns.
- Proven track record of improving organic search rankings and implementing effective SEO strategies.
- Solid understanding of keyword research, on-page optimization, technical SEO, and link building.
- Exceptional analytical skills, with the ability to derive insights from data and make data-driven decisions.
- Strong written and verbal communication skills to effectively collaborate with clients and team members.