Digital Marketing Specialist

Description:

• *Developing and implementing digital marketing campaigns across various platforms such as social media, email marketing,
• search engine marketing, and display advertising.
• Managing and optimizing PPC campaigns, including Google AdWords and Facebook Ads.
• Creating and managing email campaigns, including segmentation and automation.
• Developing and managing social media campaigns across various platforms such as Facebook, Twitter, Instagram, and LinkedIn.
• Conducting keyword research and analysis to optimize content for search engines.
• Tracking and analyzing the effectiveness of campaigns using various analytics tools and reporting on key metrics.
• Managing website content and ensuring it is optimized for search engines and user experience.
• Collaborating with other teams to ensure brand consistency across all channels.

Requirements:

• Bachelor's degree in Marketing or a related field.
• 2-3 years of experience in digital marketing.
• Proven track record of managing successful digital marketing campaigns.
• Strong knowledge of digital marketing channels and tools.
• Excellent communication and interpersonal skills.
• Strong analytical and problem-solving skills.
• Experience with website analytics tools such as Google Analytics.
• Ability to manage multiple projects and prioritize tasks.
• Familiarity with HTML, CSS, and JavaScript is a plus.