Description:
Easetalent is currently seeking a dedicated Digital Marketing Specialist to join our client in Lahore.
Responsibilities:
- Develop, implement, and manage our digital marketing strategy to align with business goals and enhance brand awareness.
- Create, curate, and manage published content (images, video, written) that builds meaningful connections and encourages community members to take action.
- Plan and execute digital marketing campaigns, including content calendars, to drive engagement, website traffic, and conversions.
- Optimize website and content for search engines (SEO) and manage search engine marketing (SEM) campaigns.
- Oversee the company’s social media accounts, create engaging content, and monitor user engagement and feedback.
- Design, execute, and manage email marketing campaigns.
Requirements:
- 2+ years of proven experience in digital marketing or as a digital media specialist.
- Bachelor's degree in Marketing, Communications, or related field.
- Strong understanding of various digital marketing platforms, SEO/SEM, email marketing, social media, and web analytics.