Digital Marketing Specialist

Description:

This is a full-time hybrid role for a Digital Marketing Specialist. The Digital Marketing Specialist will be responsible for creating and implementing digital marketing campaigns, analyzing web traffic, monitoring online reputation, developing marketing strategies, and working collaboratively with marketing and sales teams. The role is located in Lahore but some work from home is acceptable.

Qualifications
 

• Social Media Marketing and Online Marketing skills
• Digital Marketing and Web Analytics skills
• Communication skills
• Experience with SEO, SEM, and PPC
• Experience with marketing automation platforms and CRMs
• Ability to analyze data and generate insights to optimize campaign performance
• Excellent written and verbal communication skills
• Bachelor's or Master's degree in Marketing, Business Administration, Communications, or relevant field