Digital Marketing Instructor

 

Description:

Required Skills:

The candidate must have the following skills for the position

Strong Communication and Training skills

Proficiency in Marketing and Social Media Marketing

Experience in Sales and Marketing Strategies

Ability to create engaging and effective training materials

Knowledge of digital marketing tools and techniques

Certifications in digital marketing or related field

Bachelor’s degree in Marketing, Communications, or a relevant field

Full job description

Topic 1: Introduction to Digital Marketing:

Topic 2: Important Digital Marketing Terms:

Topic 3: Paid Media, Earned Media and Owned Media:

Topic 4: Why is Digital Marketing required in any business?:

Topic 5: Planning a Digital Marketing Campaign:

Topic 6: Introduction to Content Marketing:

Topic 7: History of Content Marketing:

Topic 8: Creating a Content Marketing Plan:

Topic 9: Influencer Marketing:

Topic 10: Planning an influencer Marketing Campaign:

Topic 11: Pay-Per-Click advertising:

Topic 12: Pros and Cons of Pay-Per-Click Advertising:

Topic 13: Google Adwords & Search Engine Marketing:

Listed below are some job responsibilities that the Digital Marketing Trainer should have.

1- Should have been in the digital marketing field for at least 3+ years.

2- Should have been in training for at least 2+ years.

3- Should have practical knowledge about all the social media platforms.

4- Planning and preparing courses and lessons for digital marketing.

5- Ability to conduct training programs, workshops or deliver talks on Digital concepts.

6- Should be able to update the curriculum and PPT as and when required.

7- Should be an expert and should have hands-on experience in Digital Marketing Strategy, Planning, and Search Engine Optimization,

8- Content Marketing, Social Media Marketing, Paid Search Advertising, Mobile Marketing, Display Advertising, Email Marketing,

and Analytics.

9- Effective communicator with a positive outlook and well-behaved mannerisms

10- Helping students in the practical execution of digital marketing

11- A personal blog related to digital marketing is a huge plus

12- A candidate with research experience in digital marketing would have an added advantage.

Experience: 3+ Years