Description:
As the Creative Manager, you will be responsible for developing and implementing creative strategies that enhance our brand appeal and resonate with our target audience. You will lead a dynamic team of creatives, ensuring that all projects follow a structured process from concept to execution. Your expertise in retail and e-commerce will be crucial in aligning our creative output with our overall business goals.
Key Responsibilities:
- Strategic Leadership: Develop and manage creative strategies that align with our brand vision and marketing goals for both retail and e-commerce.
- Creative Direction: Oversee the creative process, ensuring that all materials are consistent with our brand identity and resonate with our target audience.
- Team Management: Lead, mentor, and inspire a team of designers, copywriters, and other creatives, fostering a collaborative environment.
- Project Management: Establish workflows and timelines for creative projects, ensuring timely delivery and quality control.
- Cross-Functional Collaboration: Work closely with marketing, sales, and product teams to create cohesive campaigns that drive brand engagement and sales.
- Performance Analysis: Analyze the effectiveness of creative initiatives, using insights to refine and improve future projects.
Qualifications:
- Bachelor’s degree in Marketing, Design, Fine Arts, or a related field.
- 4+ years of experience in creative management or a related role, preferably within retail and e-commerce.
- Proven track record of developing and executing successful creative strategies.
- Strong leadership skills with the ability to inspire and motivate a team.
- Excellent communication and interpersonal skills.
- Proficiency in design software and a solid understanding of digital marketing trends.
- A strong portfolio showcasing your creative work and strategic thinking.