Copywriter

Description:

Responsibilities

• Write compelling content for web, mobile, product, advertising, and marketing materials
• Produce well-written content that is SEO-friendly and optimized for conversion
• Create compelling persuasive email copy, landing pages, and marketing campaigns
• Write eBooks, case studies, and white papers (Optional)
• Write high-quality product descriptions and provide supporting content
• Collaborate with designers and creative teams
• Work with analysts to ensure messaging is consistent across the company
• Define key messages and brand voice for external communications
• Collaborate with designers, PR and other professionals on large- and small-scale marketing projects (e.g. email campaigns and landing pages)
• Conduct high-quality research
• Edit and proofread copy as needed
• Use SEO principles to maximize copy’s reach