Description:
Responsible for creating content for blogs, articles, product descriptions, social media, and the company website. Also responsible for evaluating analytics to adjust content as needed, regularly updating the company's website, and promoting the company blog by pitching articles to various third-party platforms.
- Conducting in-depth research on industry and product-related topics to develop original content.
- Create impactful, objective-oriented content on blogs, product descriptions, different social media platforms, and the company website.
- Assisting the marketing team in developing content for advertising campaigns.
- Proofreading content for errors and irregularities.
- Editing existing content to improve readability.
- Conducting keyword research and using SEO best practices to increase traffic to the company website and other social media platforms.
- Creating compelling headlines and a body of content that will capture the attention of the target audience.
- Identifying customers’ needs and recommending new content to address gaps in the company's current content.
- Follow monthly calendar and write creative copies to ensure timely delivery.
Education, Qualification & Skills
- Bachelor's degree in communications, marketing, English, journalism, or related field.
- Proven content writing or copywriting experience of 02 to 04 years.
- Proficient in all Microsoft Office applications.
- A portfolio of published articles.
- Excellent writing and editing skills.
- The ability to work in a fast-paced environment.
- The ability to handle multiple projects concurrently.
- Effective communication skills.