Description:
We are seeking an experienced Amazon PPC Optimization Expert to join our team. The ideal candidate will be responsible for managing and optimizing Amazon advertising campaigns to maximize sales and improve product visibility. If you are a results-driven individual with a deep understanding of Amazon PPC and a passion for e-commerce, we want to hear from you!
Key Responsibilities:
- Develop, manage, and optimize Amazon PPC campaigns (Sponsored Products, Sponsored Brands, Sponsored Display).
- Conduct keyword research and analysis to enhance campaign performance.
- Monitor daily PPC performance and adjust bids to maximize ROI.
- Analyze campaign data, identifying trends, and implementing optimization strategies.
- Create detailed reports on campaign performance, with insights and recommendations for continuous improvement.
- Collaborate with the marketing team to align PPC strategies with overall business goals.
- Stay updated with Amazon advertising trends, algorithm updates, and industry best practices.
Qualifications:
- Proven experience in Amazon PPC management and optimization.
- Strong knowledge of keyword research tools (Helium 10, Jungle Scout, etc.).
- Experience in analyzing performance data and making data-driven decisions.
- Ability to manage multiple campaigns with excellent attention to detail.
- Strong analytical skills with a focus on performance metrics like CTR, ACOS, and TACOS.
- Excellent communication skills, both verbal and written.
- Experience with other platforms (Google Ads, Facebook Ads) is a plus.